It's quite inspiring to see a real goal and drive towards it. Purpose is so hard to come by now because we all don't know what we want. When we do know, we're constantly unsure about it. Such a clear goal makes it easy to have greater purpose that you don't second guess. This isn't a scheme to get rich, a zero sum political movement, or a narcissistic artistic endeavor. It's pretty unique there. It's really inspiring to see people that are passionate, and are driven and motivated about something.